For the third consecutive year, the J.R. Simplot Company is treating the Treasure Valley to free fries on “Fry”day, July 12 from 4 to 7 p.m. The event celebrates National French Fry Day as part of the Twilight Trifecta, which combines Free Fry Day with the kickoff of the Twilight Criterium and the awards ceremony of the Chrono Kristin Armstrong race, in a family-friendly celebration for the whole Treasure Valley.
“We’ve loved hosting this event and welcome the chance to celebrate three things that so many of us love – our community, free french fries, and cycling,” said Garrett Lofto, President and CEO of the J.R. Simplot Company. “We’ve seen a fantastic turnout each year and have big plans to ensure this is the best Fry Day celebration yet.”
The free outdoor event will be held at the beautiful community gathering place on 9th Street between Simplot headquarters and JUMP. Simplot’s famous fryer, most recently used at the Famous Idaho Potato Bowl, will be back in action, pumping out up to 2,000 pounds of fries an hour. In addition to eating tasty free fries, attendees are encouraged to bring donations to the Idaho Foodbank – anyone who donates $15 or more will receive a commemorative “Frydaho” t-shirt. Simplot’s sister company, C.S. Beef, is offering free slider hamburgers, and Boise Rock School will entertain guests of all ages with a variety of musicians on stage. Kristin Armstrong will also welcome a number of world-class cyclists at the event where the winners of a time-trial race will be crowned. Cyclists for Saturday’s Twilight Criterium will also be on-hand, joining Chrono riders in signing autographs for fans.
Last year, Free Fry Day served 1,500 pounds of fries to more than 4,000 attendees and raised enough money to provide more than 38,000 meals to Idahoans in need.
The J.R. Simplot Company, a privately held agribusiness firm headquartered in Boise, Idaho, has an integrated portfolio that includes phosphate mining, fertilizer manufacturing, farming, ranching and cattle production, food processing, food brands, and other enterprises related to agriculture. Simplot’s major operations are located in the U.S., Canada, Mexico, Australia, and China, with products marketed in more than 40 countries worldwide. For more information, visit http://www.simplot.com .